Google Insights for Search

See what the world is searching for.

With Google Insights for Search, you can compare search volume patterns across specific regions, categories, time frames and properties. See examples of how you can use Google Insights for Search.

Categories
Narrow data to specific categories, like finance, health, and sports.
Examples: Entertainment category in Australia (last 90 days) | The top vehicle brands in France (last 30 days)

Seasonality
Anticipate demand for your business so you can budget and plan accordingly.
Examples: christmas presents, 2004 - present | melbourne cup, Oct. to Nov. 2008 vs. 2007

Geographic distribution
Know where to find your customers. See how search volume is distributed across regions and cities.
Examples: ski in New Zealand vs. Switzerland | champions league in the UK, Brazil, Australia and Switzerland

Properties
See search patterns in other Google properties.
Examples: Last 7 days News searches in Australia | Rising image searches (last 30 days)

More examples

dropbear, koala

new moon, twilight

skiing, surfing

flu

chocolate ice cream, vanilla ice cream

wifi, broadband

sydney swans

sunscreen

michael jackson

Facebook, Orkut, Myspace, hi5

government rebate

tsunami

The categorisation taxonomy of Google Insights for Search has been updated during December 2011. Learn more