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Content Types: RSS
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RSS (Really Simple Syndication) lets you notify your customers, partners and users instantly whenever you have new content available. This promising new delivery channel offers a persistent connection for those who may not visit your web site regularly. Syndicating your content via RSS helps you reach more users, gain greater visibility into the distribution of your content, and build closer relationships with your most loyal customers.
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Publicize and analyze your RSS feeds
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Every Blogger-created blog includes RSS feeds, giving users an easy way to subscribe to your content as its created.
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Use FeedBurner to gain insight into how and where your RSS feed is consumed.
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